Basic Principles of an Investment Counsellor
- An investment counsellor is independent, and has no business affiliation or gainful association that could prejudice decisions.
- Compensation for investment counsel services consists exclusively of direct charges to clients for services rendered.
Compensation is never contingent upon the number or value of transactions.
Normally, fees are a percentage of assets managed, but may also be a professional advisory fee. - An investment counsellor does not act as a custodian, and does not hold clients' cash, or other assets.
- Investment counselling firms and their principal employees do not, directly or indirectly, engage in activities which might influence their ability to render unbiased investment advice.
- Investment research is independent and opinions are arrived at without any prejudice to ownership or involvement in securities being traded or recommended.